Effective Date: April 29 2024

This Privacy Policy is intended to help you understand our practices regarding the collection, use, disclosure, and retention of personal information. By providing us with personal information through technological means (via our website, email, or by phone), you agree that such information may be processed in accordance with the terms outlined in this Privacy Policy, and you authorize us, our business partners, and service providers to process your personal information for the purposes stated below.
When you submit personal information to us, we assume that you authorize us to use and disclose it as described in this policy.
In this Privacy Policy, the terms “we,” “our,” and “us” refer to Crakmedia.

About Us

This website (www.crakmedia.com) is operated by 4355768 Canada Inc., doing business as Crakmedia.
Under applicable law, our chief operating officer is the person in charge of the protection of personal information, including of our practices in managing personal information. If you have a question or complaint regarding our practices in managing personal information, please contact this person using our online form at the following link: https://crakmedia.com/contact/.

Personal Information We Collect

Personal information is information that identifies you or that could be combined by us, our service providers, and affiliated companies within our group with other information to identify you. This information includes your personal email address, residential address, personal telephone number, personal cell phone number, image, and may include your age, income, and other similar information when associated with you. Personal information may also include information indicating whether you have opened our promotional emails or how you have used our website, if we can associate this personal information with you. If you are a business customer or potential business customer, personal information does not include your title, business address, and business telephone number when we use this information to communicate with you in the course of your business.

We collect personal information when you participate in a contest or promotion, contact us using our online forms to make a request or ask a question, respond to a survey, submit an application, or respond to a job offer, or submit other personal information to us as part of your communication with us.


How We Use Your Personal Information

We use your information to provide products and services and to manage our business activities. Here are some examples:

a) to respond to your requests for products and services;
b) to process job applications;
c) to manage billing and process payments;
d) to communicate with you about your requests;
e) to manage the contests and promotions in which you participate;
f) to recommend or offer you other products and services based on your interests;
g) to publish your comments on products;
h) to protect the security or integrity of our websites and our business.

We retain your information for as long as necessary to achieve the purposes for which we collected it or to comply with legal requirements. We have implemented a data retention and destruction program to destroy it when it is no longer needed or required.
Please note that we retain the information you provide to us for audit purposes or to comply with obligations imposed on us by law. We may also anonymize your information to continue using it for research and analysis purposes to better understand our industry, improve our products, and make them available to third parties. We prohibit our employees and third parties from attempting to re-identify anonymized information.


Personalized Experience and Web Analytics

We also automatically collect information when you visit our website to personalize your experience. For example, we collect information about the site that referred you to our website, your browser type, the type and version of your operating system, your language, and your Internet Protocol (IP) address. We also collect information about how you navigate our website, including recording the pages you visit and the time you spend on them. We use this information for technical purposes to ensure that our pages load properly in your browser and to customize our offers. We also use this information to improve our website. Here are some examples:

a) we use IP addresses to tailor pages based on your geographic location;
b) we record the frequency of visits to certain pages of our website and how visitors navigate them to detect issues, improve the site, and learn about products and services that interest our customers;
c) we use information about the products you clicked on to suggest other products or services that may interest you; and
d) we verify if you have opened certain types of promotional emails and if you have searched for information about a particular product or service, to infer your possible interest in other products and services.


Pixels and Cookies

Our website uses small pixel files (small images) and cookies (small text files) to track your browser to recognize you when you visit other websites where our third-party advertising management providers may show you ads on our behalf based on your visit to our website. Some of these ads may be customized based on the products and services you have viewed or based on deductions about products and services that may interest you. This is called “interest-based advertising.” These pixel files and cookies are generally valid for a limited number of days (usually no more than 90 days) and are provided by our advertising management providers.

Please note that if you opt out of interest-based advertising, you may still see ads from us on other websites. However, they will not be customized based on your browsing history on our website. In addition, we will continue to customize our product and service offerings when you are on our website, unless you block cookies on our website. If you block cookies on our website, some features will not work properly.


Children and Minors

Our website and the services offered therein are not intended for children under 13 years of age. We do not intentionally collect personal information from children under 13 years of age.
We do not allow minors (individuals who have not reached the age of majority in their place of residence) to participate in contests or promotions or to submit personal information to us.


Disclosure of Your Personal Information to Third Parties

We may disclose your personal information to our service providers and companies within our group who assist us in our business activities. We disclose information to service providers or companies within our group who provide us with marketing and promotion services. We require our service providers and affiliated companies within our group to secure your personal information. In addition, our service providers may not use or disclose personal information for purposes other than providing services on our behalf, unless they or we have obtained your consent.

We may disclose information about you in connection with a merger or sale (including transfers made as part of insolvency or bankruptcy proceedings) of all or part of our business or in connection with a business reorganization, sale of shares, or other change in control.
We may also disclose your personal information if necessary to collect a debt from you or if we have reason to believe it may be used in, or assist in the investigation or decision to investigate, a breach of Canadian, provincial or territorial law, or the law of another country, and if the law allows us to do so.


Requests for Access by Law Enforcement Authorities

We may disclose personal information about you without your knowledge or consent if we receive an order, subpoena, warrant, or other legal instrument from a court, tribunal, regulatory body, or person with the authority to require the disclosure of your personal information. If we receive a written request from the police or a law enforcement agency authorized to request access to your personal information as part of an ongoing or potential investigation into a violation of Canadian, provincial, or territorial law, or the law of another country, and if the law allows us to do so, it is our policy to provide the requested information.


Storage Outside Canada

Your personal information may be used or stored by us or our service providers and affiliated companies within our group outside of Canada. We require our service providers and affiliated companies within our group to protect your personal information. However, if your personal information is used or stored outside of Canada, it is also subject to the laws of the country where it is used or stored.


Protection Measures for Your Personal Information

We take administrative, technical, and physical measures to protect your personal information from unauthorized access, theft, and misuse. Specifically, we limit access to and use of your personal information by employees using passwords and progressive security authorization levels. We do not publish all of our security measures online as this may reduce their effectiveness. We take physical precautions to secure the computer servers on which your personal information is stored and archived and to protect access to it. Our employees are informed about their obligation to protect your personal information, and we require affiliated companies within our group and third-party service providers to take comparable measures to ensure the protection of the personal information you provide to them.
While we take precautions against potential breaches of our security systems, no company can completely eliminate the risks of unauthorized access to your personal information, and no website is entirely secure. We cannot guarantee that unauthorized access, hacking, data loss, or breaches of our security systems will never occur. Therefore, you should not transmit personal information to us through our website if you consider it sensitive.
In the event of a privacy incident, we will take the necessary measures to limit the risks of harm and will comply with the obligations of the applicable law.


Links to Third-Party Websites

You may be able to access third-party websites through links displayed on our websites. You may also connect to social networks like Facebook, Instagram, and LinkedIn. These links are provided for your convenience. We have no control over these third-party websites and do not guarantee that the privacy practices of their hosts comply with our standards. The use of these third-party websites is at your own risk and is governed by their own privacy policies, not by this Privacy Policy. Do not provide personal information on these websites without reading the privacy policies that govern them.

You can change how social media sites and ours interact by modifying your privacy settings in your social network account. You can also log out of your social network account before visiting our website. For more information, please refer to the privacy policy of your social network site, as it governs your use of the features of the relevant plugins.


Notice to Individuals Outside Canada

This privacy policy is governed by the laws of Canada and laws applicable in the province of Quebec. By submitting personal information to us, you understand that it is subject to the laws of Canada and laws applicable in the province of Quebec.

Rights Regarding Personal Information

Under applicable laws and subject to circumstances provided for in such laws, you have the following rights regarding your personal information:
access personal information we hold about you;
request correction or update of your personal information;
request the deletion of outdated or unjustified personal information from a record;
provide written comments and have them added to your record;
withdraw your consent to the communication or use of your personal information for the purposes specified above, including the use of your personal information for commercial prospecting purposes; and
file a complaint through the process outlined in this policy.



Any translation of this privacy policy is only carried out as a courtesy. In the event of interpretation differences between the French and English versions, the French version will take precedence.


How to Contact Us

If you have any questions or concerns about the personal information we collect and would like assistance in accessing it, or if you would like to exercise any of the rights you have regarding your personal information, please contact our privacy officer using our online form at the following link: https://crakmedia.com/contact/. To help protect the privacy of your personal information and your security, we will take reasonable measures to verify your identity before providing access or making corrections.